What Should My First 5 Help Center Articles Be?
The 5 help center articles every SaaS should write first: getting started, billing, account management, integrations, and troubleshooting.
TL;DR
Your first 5 help center articles should be: (1) Getting started / quick setup guide, (2) Billing & subscription management, (3) Account settings & team invites, (4) Your most-asked product question, and (5) Troubleshooting the most common issue. These five cover 60-70% of typical support volume.
Why these 5 articles matter most
Most help centers fail because they start with the wrong articles. Teams write documentation for features nobody asks about, then wonder why support volume doesn't drop.
The right first five articles are determined by one thing: what your customers actually ask. For 90% of SaaS products, the same five topics dominate support inboxes. Write these well and you immediately deflect the highest-volume questions.
These five articles also set the tone. If your first articles are clear, specific, and actually helpful, customers learn to trust your help center. They'll check it before emailing you — which is the entire point.
Article 1: Getting started (the quick-start guide)
This article answers: "I just signed up, now what?"
Cover the first 5-10 minutes of using your product. Not every feature — just the minimum path from signup to first value. For a help center tool, that's: create account > name your help center > write first article > publish. For a CRM, it's: create account > import contacts > send first email.
Structure it as numbered steps. Screenshots of each step. Expected time to complete. Link to the next logical action after they finish.
This single article reduces "how do I get started?" emails to nearly zero and gives your AI chatbot the most-referenced content for new user questions.
Article 2: Billing & subscription management
This article answers: "How do I upgrade/downgrade/cancel? Where are my invoices? How does billing work?"
Cover: how to view your current plan, how to upgrade or downgrade, how to cancel, where to find invoices, what payment methods you accept, whether there are refunds, and what happens to data on cancellation.
Be specific about what happens. "When you cancel, your data is preserved for 30 days" is better than "contact support for cancellation." If your cancel flow is self-service, explain exactly where the button is.
This article saves you from the most anxiety-producing support emails — billing questions come with urgency and frustration built in.
Article 3: Account settings & team management
This article answers: "How do I invite my team? How do I change my email/password? How do roles work?"
Cover: inviting team members (exact steps), removing members, available roles and their permissions, changing account owner, updating email or password, enabling 2FA if available, and deleting account.
Team invites are especially important. Every time someone wants to add a colleague, they either find this article or they email you. Make it findable and complete.
For tools with workspace/organization concepts, explain the hierarchy clearly. "Workspace > Projects > Members" with one sentence per level.
Article 4: Your most-asked product question
This article answers the one question unique to your product that comes up constantly. Every product has one.
For an email tool: "How do I warm up my domain?" For an analytics tool: "How do I install the tracking script?" For a scheduling tool: "How do I connect my calendar?" For a help center tool: "How do I embed the widget on my site?"
Look at your last 50 support conversations. One topic dominates. Write that article. Make it exhaustive — every edge case, every error message, every "but what if..." scenario.
This is the article where completeness matters most. If the article is 80% complete, the remaining 20% still generates support emails.
Article 5: Troubleshooting the #1 issue
This article answers: "Something isn't working, help."
Every product has a most-common failure mode. Emails not sending (check DNS records). Widget not appearing (check script placement). Data not syncing (check API key permissions). Images not loading (check file size limits).
Structure as: symptom > cause > fix. Start with what the customer sees ("The widget isn't showing on my site"), then explain the most likely cause, then give step-by-step fix instructions.
Include 2-3 variations of the same problem. "Widget not showing" might be caused by: wrong script tag placement, ad blocker interference, or the help center not being published yet. Cover all three.
These five articles form the foundation. After publishing them, install Kairoo's widget and watch the content gap reports for a week. The gaps report tells you exactly what articles 6-10 should be — no guessing required.
For more on building a self-service support system, see how to reduce support tickets or how AI customer support works. Start free.
Frequently asked questions
How long should help center articles be?
Long enough to fully answer the question, short enough to scan. Most articles land between 300-800 words. Use headings, numbered steps, and screenshots to break up long articles. If an article exceeds 1,000 words, consider splitting it into two.
Should I write help articles or hire a technical writer?
Write them yourself first. You know your product and customers best. AI tools like Kairoo can generate first drafts from your product description — edit those into your voice. Hire a technical writer once you have 50+ articles and need consistency at scale.
How often should I update help center articles?
Update articles whenever the product changes — new UI, new features, removed features. Set a monthly reminder to check your top 10 articles for accuracy. Stale articles erode trust faster than missing articles.
What's the best format for help center articles?
For how-to guides: numbered steps with screenshots. For reference docs: short paragraphs with bold key terms. For troubleshooting: symptom > cause > fix format. Always start with the answer, not background context.